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Doug Nebeker ("Doug")
Recently I tried to contact various websites and niche magazines as well as blogs (primarily by e-mail or by their online form) regarding my product which as I explained would be relevant to their audiences. I asked them if they would be interested in review as it will benefit their readers, and said I will be happy to provide a free version for review when they write back.
I have written 20 such notices and so far got 0 replies - almost a week later. In that regard I have some questions:
1. How do you go about contacting prospective reviewers / websites where your products can be discussed and featured? How do you convince editors to take a look?
2. Is general PR release a better (more efficient) way to go? I.e. something like press release monkey?
3. On a related note, how about contacting prospective clients (like "cold-emailing" them analogous to cold-calling)?
4. Finally - what about smaller players - like bloggers - offer them free version in exchange for review? Any success with those? And where would you look for them?
You know, I ran into the exact, same situation. So I started posting on relevant forums. And it worked!
Thursday, May 14, 2015
I have tried participating in forums and ended up being banned. So now I have stopped.
Friday, May 15, 2015
George, I've never encountered a forum that didn't have a classified ads-type section that permitted solicitations. It might cost a little, but you'll get at least a few reviews from it.
You can alternatively interact with the members. All that talking can lead to some great relationships -- business relationships AND friendships. Others will see your signature and get curious as well.
Friday, May 15, 2015
> Others will see your signature and get curious
I can vouch for that. My website domain is my user name (with a dash instead of dot) in several forums, and my web logs show visits from those forums from time to time after I make posts there. I don't mention my apps, but people obviously go to my site to take a look and learn more about me.
I don't have a signature in those posts, though, because I don't want to get banned like George was. It seems to me that the forums don't mind my user name because it's not directly clickable, and neither do I have any links for others to click. As such, I assume my posts are not considered spam in any way.
> how about contacting prospective clients (like "cold-emailing" them analogous to cold-calling)?
I sent 15 emails the other day to various software sites, asking if they'd like to take a look at my apps for possible mention or review on their sites. I figure I've got nothing to lose, and I can sleep at night knowing that I tried.
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