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Hi all
I'm looking for beta-testers for the new version of our Macro Recorder - http://blog.jitbit.com/2011/01/free-macro-recorder-for-beta-testers.html - and I'm not sure where to start... all the the tips I've found so far (on answers.onstartups.com mostly) cover web-application testing, not the desktop apps, so... where do I start?
The same place you find customers. If you can find anyone interested in trying your software now how will you be able to once it's on sale ?
This is a confronting but important point. If your plan is to market online once your product is on sale then create a page describing the product and asking people interested in it to give their email address. Then market that page in the same way you will market your website once the product is on sale. If you plan to market offline once your product is on sale then use the same techniques to rustle up some beta testers. Unless you have a very viral product that people will immediately start spreading the word about it is likely that "finding people" is going to be your hardest task. It certainly is for me.
I think you should give your existing users the opportunity to beta test if they wish. Not all will want to do it. But those who do volunteer will likely be your most technically savvy and enthusiastic users. Those are the types of people you want testing your software. They will be more willing to put up with some bugs and give good feedback in order to be the first to use your shiny new version, and possibly get a free license in return (you are offering free licenses to testers, right?)
On the other hand, if your new version is so crippled by bugs that you don't want to let your existing users near it, then maybe no one should be using it! |
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